Collected at May 21, 2025
Serving since 1947

hm A summer wish list in one video.

hm One for me, one for a friend ❤️❤️

hm Ready or not, summer is here.

hm The summer statement bag.

hm For the laid-back days @stellaluciadeopito. Curated by Stella Lucia. Available in selected stores and online now. Stores: H&M Lafayette 1-3 rue Lafayette, 75009 Paris, France H&M Oxford Circus, 261-271 Regent Street, W1B 2ES London, UK H&M Regent Street, 234 Regent Street, W1B 3BR London, UK H&M Kings Road, 72 Kings Road, SW3 4UG London, UK H&M Times Square, 4 Times Square, 1472 Broadway, 10036 New York, USA H&M Fifth Avenue, 589 Fifth Avenue, 100717 New York, USA H&M Soho, 591 Broadway, 10012 New York, USA H&M Drottninggatan 56, 111 21 Stockholm, Sweden H&M Drottninggatan 50, 111 21 Stockholm, Sweden H&M Götgatan 19, 116 46 Stockholm, Sweden H&M Kurfürstendamm 237, 10719 Berlin, Germany H&M Neue Schönhauser Straße 13, 10178 Berlin, Germany H&M Piazza Duomo 25, 20121 Milano, Italy

hm Summer staples, secured @stellaluciadeopito. Curated by Stella Lucia. Available in selected stores and online from 15.05.2025. Stores: H&M Lafayette 1-3 rue Lafayette, 75009 Paris, France H&M Oxford Circus, 261-271 Regent Street, W1B 2ES London, UK H&M Regent Street, 234 Regent Street, W1B 3BR London, UK H&M Kings Road, 72 Kings Road, SW3 4UG London, UK H&M Times Square, 4 Times Square, 1472 Broadway, 10036 New York, USA H&M Fifth Avenue, 589 Fifth Avenue, 100717 New York, USA H&M Soho, 591 Broadway, 10012 New York, USA H&M Drottninggatan 56, 111 21 Stockholm, Sweden H&M Drottninggatan 50, 111 21 Stockholm, Sweden H&M Götgatan 19, 116 46 Stockholm, Sweden H&M Kurfürstendamm 237, 10719 Berlin, Germany H&M Neue Schönhauser Straße 13, 10178 Berlin, Germany H&M Piazza Duomo 25, 20121 Milano, Italy

hm Summer in the city with @stellaluciadeopito. Introducing Curated by Stella Lucia. Available in selected stores and online now. Stores: H&M Lafayette 1-3 rue Lafayette, 75009 Paris, France H&M Oxford Circus, 261-271 Regent Street, W1B 2ES London, UK H&M Regent Street, 234 Regent Street, W1B 3BR London, UK H&M Kings Road, 72 Kings Road, SW3 4UG London, UK H&M Times Square, 4 Times Square, 1472 Broadway, 10036 New York, USA H&M Fifth Avenue, 589 Fifth Avenue, 100717 New York, USA H&M Soho, 591 Broadway, 10012 New York, USA H&M Drottninggatan 56, 111 21 Stockholm, Sweden H&M Drottninggatan 50, 111 21 Stockholm, Sweden H&M Götgatan 19, 116 46 Stockholm, Sweden H&M Kurfürstendamm 237, 10719 Berlin, Germany H&M Neue Schönhauser Straße 13, 10178 Berlin, Germany H&M Piazza Duomo 25, 20121 Milano, Italy

hm H&M Summer 2025 is out now in stores and online.

hm @alexconsani is dedicating this summer to unexpected adventures, beach days and looking cute in the heat. H&M Summer 2025 launches tomorrow, 15 May.

hm Summer dreaming. The H&M Summer 2025 collection launches 15 May.

hm Summer is better with friends — and the perfect outfit. H&M Summer 2025 launches 15 May.

hm New summer silhouettes. The H&M Summer 2025 collection launches 15 May.

hm Road trips, best friends, ocean dips, bare feet, salty skin, beach hair, hot nights — summer is coming. The H&M Summer 2025 collection launches 15 May.

hm The H&M Studio Resort Capsule is here.

hm The H&M Studio Resort Capsule pays homage to the creative energy of Marrakesh. The collection is out now. Worn by @eyesrodgers

hm The looks you give when someone says life isn’t a fashion show. The H&M Studio Resort Capsule drops 8 May.

hm The H&M Studio Resort Capsule is almost here. The collection drops 8 May. Worn by @eyesrodgers

hm Electric blue is everything. The H&M Studio Resort Capsule arrives 8 May. Worn by @eyesrodgers

hm A walk in the park.

hm Summer approved.

hm Subtle statements.

hm Festival-ready.

hm Waterside fit check.

hm First signs of summer.

hm Magda Butrym H&M is out now. “The rose has become one of my signatures. It is a starting point for every collection: dreamy, Slavic, romantic.” @magdabutrym 🌹 Model: @bibi_breslin @karoodoo Styled by: @kjeldgaard1